our experience and thoughts in one place


Our Blogs

1 - Is Profitability the New North Star for Startups?

Founders today face new pressure: show financial control without killing growth. Here’s how to think about margins, burn, and sustainability at every stage.

financial-model

Financial models provide clarity for startups, supporting investor confidence, resource allocation, and data-driven decisions with key metrics like EBITDA, CAC, and LTV.

SaaS metrics

Understand the importance of tracking key metrics like MRR, ARR, CAC, and churn to make smarter business decisions and drive growth in your SaaS startup.

Cash Flow Strategies for SaaS Startups

Discover how smart cash flow strategies helped FlowBoost grow and how poor decisions held RevenueLag back. Learn actionable tips for SaaS startups.

Web Summit Lisbon

Supporting startups, collaborating with Glimpse, and redefining financial solutions for growth.

2

Introduction Let’s rewind to the early 2010s, when a small fictional startup named CloudStream was just finding its footing in the SaaS …

Blog 02: Pricing Strategy - 3

Understanding and managing revenue recognition is essential for all businesses, but it’s of particular importance for subscription-based SaaS companies due to their …

Startup team

  In the wild world of startups, every day is an adventure filled with highs, lows, and everything in between. As you …

Solution Proposal Great Job Goals

Starting a new business is an exhilarating – if at times overwhelming – journey. However, amidst the excitement, it’s crucial not to …

startup budgeting

Securing adequate funding is the lifeline for any budding tech startup. While the journey to raising capital can seem overwhelming, especially for …

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